About Campus Skellefteå
Communication and Branding
The Skellefteå Campus is a natural hub for collaboration between academia, innovation, and the business community. With so many forward-thinking forces gathered in one place, there is a need for clear communication with the outside world.
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Guidelines for Stakeholders on Campus
For those of you who operate within the Campus area, we want to offer communication support whenever you need it. The Campus Skellefteå brand provides a platform for those of you who need to recruit or communicate your organization’s activities externally.
Campus Skellefteå meets society’s need for groundbreaking innovation, applied research and sustainable learning – agile, pragmatic and collaborative.
This is Campus Skellefteå; this is who we are
That is why we provide guidelines here on how to brand the materials we produce. Both to increase awareness of Campus Skellefteå and to collectively strengthen the brand we are all part of.
Channels
Campus Skellefteå currently has its own channels, including the website, Instagram, and Facebook, as well as digital screens, and is an integral part of the Skellefteå community, which also provides access to MyNewsdesk and LinkedIn. We also work with Storykit and Basetool, entrance signs, and events.
Explore Campus Skellefteå’s brand and identity pdf, 3.9 MB.
In addition, we have compiled the images and videos available for use in our communications.
Images and Videos
A curated collection of images and videos for use in materials highlighting the activities and collaborations at Campus Skellefteå.
Photo: Campus View - Photographer Jonas Westling (1.1 MB) webp, 1.1 MB.
Video: Student Life on Campus - Producer Henson External link, opens in new window.
Browse images for free use that represent Skellefteå.
Unsplash image bank External link.
- Co-sender label:
In co-branded communications, the Campus Skellefteå logo is used as a label.
Black logo png, 76.8 kB.
White logo png, 69.8 kB. - If you’re interested in sharing your perspective on Campus Skellefteå as a student, educational provider, or other stakeholder, please read more here. Guidelines for Guest Instagram Accounts pdf, 127.4 kB.
- Label Placement
The label must always be placed along one edge of the material being produced. The label marked in gray indicates the minimum required clearance. - Tagging, Checking In, Collaborating
Feel free to use #campusskellefteå when sharing events or information related to Campus Skellefteå. Be sure to check in at Campus Skellefteå and post a comment every now and then. Like Campus channels, follow, and share relevant content.
Application example
By following these guidelines for branding our materials, we can work together to harness the power of our shared brand. If you have any questions or concerns about branding, please contact the communications strategist in charge.
Together, we own the image of Campus Skellefteå. And it is up to us to ensure that it remains true. By helping to spread the word, you can contribute.
Shared Channels
As a stakeholder at Campus Skellefteå, you have access to a number of channels. If you’re organizing an event on Campus or related to Campus, you can post it or have it posted on digital displays in the area, access Basetool as an event management tool, and share information on social media.
- Print advertising and invitation
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- Exhibition materials and presentations
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- Press Releases
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- Digital initiatives
We have digital display screens in the C/D Building, the Gränden meeting place, and the Campus Library. We also collaborate with LTU, which has screens in the A and B Buildings.
To promote your event, you’ll need an ad, image, or video in high resolution: 4500 x 8000.
Portrait format with dimensions H:1920 W:1080.
We reserve the right to make a selection based on space availability, timing, and content.
You can submit your interest in each event via the form:
Basetool is a tool that helps you share information about your event across the campus and throughout the rest of the municipality at the same time.
If you frequently post events related to the campus in any way, we offer a campus user account where you can easily post events yourself and edit, repeat, and adjust them as needed. Of course, we’ll walk you through the process.
If you only post events occasionally, you can do so directly in the event calendar by submitting an event: Submit an event External link, opens in new window.
To request access to a user account, please fill out the form:
Our news channels, where we highlight current events of high news value, are Mynewsdesk or online news, which we then share on the most appropriate channels: LinkedIn, Facebook, Instagram, and possibly YouTube.
We reserve the right to make a selection based on availability, timing, and content.
Here you can suggest news stories you’d like us to feature:
Campus & Co aims to be the internal communication channel where we share news relevant to our field, keep each other updated on upcoming events, and invite one another to collaborate.
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Sidinformation
- Senast uppdaterad:
- 8 June 2026